Cookie Notice
Effective date: September 1, 2025
Applies to: Fauxto Labs websites/apps that link to this notice
Contact: [email protected]
1) What this page covers
We use cookies and similar tech (collectively "cookies") to run our AI creative platform, keep it secure, remember your preferences, and understand how people use it. This notice explains what we use, why, and how you can control it.
TL;DR — Essential cookies run to provide the service; all other categories are opt-in in the EU/UK and opt-out where US state laws require. You can change your choices any time in /legal/cookie-preferences.
2) What are cookies and "similar technologies"
- Cookies: Small text files placed on your device by your browser.
- Local/Session Storage: Key-value storage in your browser used by our app (e.g., remembering UI state, generation history).
- SDKs & pixels: Code or tiny images that measure interactions (e.g., Google Analytics tracking).
- Device identifiers: Mobile app IDs used for analytics or notifications.
We treat all of these as "cookies" in this document.
3) How we use cookies (categories)
A. Strictly necessary
Required to sign in, route traffic, prevent abuse, and honor your privacy choices. These can't be switched off.
B. Functional
Remember preferences and improve features (e.g., theme, last-used model, generation settings).
C. Performance/analytics
Help us understand usage and improve reliability (aggregate, de-identified where possible).
D. Advertising/marketing (optional)
Only if enabled; used for measuring campaigns or interest-based ads. Off by default; you can opt in or out anytime.
4) Your choices
- Preferences center: Manage non-essential categories at Cookie Preferences.
- Browser controls: Most browsers let you block/delete cookies; the service may not work without necessary cookies.
- Email pixels: You can disable images in your email client to block pixels; we use them only for deliverability and engagement stats.
- Global Privacy Control (GPC): Where required by law, we treat a valid GPC signal as an opt-out of "sale/share" for cross-context advertising.
- Do Not Track: Not responded to except where law requires.
5) Legal basis & regional handling
- EU/UK: We set non-essential cookies only with your consent. Essential cookies rely on legitimate interests (security and service delivery).
- US (CPRA and similar): We do not sell personal information. If we ever "share" data for cross-context behavioral advertising, we'll provide a "Your Privacy Choices" link and honor opt-outs and GPC.
6) What we place when you use our product
Below is our current inventory. Some items are issued only on specific pages or during checkout/auth.
| Name / Key | Provider | Category | Purpose | Duration | Type |
|---|---|---|---|---|---|
| auth_session | Auth0 | Strictly necessary | Maintain login session and CSRF protection | Session to 7d | Cookie |
| __stripe_mid, __stripe_sid | Stripe | Strictly necessary | Payment fraud prevention and checkout | 1y / 30m | Cookie |
| cf_clearance, __cf_bm | Cloudflare | Strictly necessary | Bot mitigation and challenge pass | 30m–1y | Cookie |
| _app_prefs | Fauxto Labs | Functional | Remember UI preferences (theme, last model, generation settings) | 6–12m | LocalStorage |
| _consent_state | Fauxto Labs | Strictly necessary | Store cookie choices to honor consent | 6–12m | Cookie |
| _ga, _ga_* | Google Analytics | Performance | Measure usage, generation analytics, and reliability | 13–24m | Cookie |
| generation_history | Fauxto Labs | Functional | Store recent AI generations and prompts | Session | SessionStorage |
| model_preferences | Fauxto Labs | Functional | Remember selected AI models and settings | 30d | LocalStorage |
Note: Durations and exact keys vary by vendor/browser. Verify in your environment (DevTools → Application → Storage → Cookies & Local Storage) and this table will be updated accordingly.
7) Similar technologies we use in the app
- Local Storage keys for session UX (e.g., "recent-generations", "last-prompt", "model-history").
- In-app telemetry for error/crash reporting and AI generation latency (aggregate).
- Feature flags to progressively roll out new AI models and features.
- WebSocket connections for real-time generation status updates.
8) Managing cookies on your device
- Browser guides: Chrome Help, Firefox Help, Safari Help, Edge Help.
- Mobile OS: iOS/Android provide ad/ID resets and tracking controls in system settings.
Warning: Blocking all cookies may break sign-in, checkout, AI generation features, and model preferences.
9) Data retention
We keep cookie-derived analytics for 13–24 months unless you withdraw consent sooner. Security logs may persist 30–90 days. Consent records are retained 2 years to demonstrate compliance. AI generation history and model preferences are kept according to your account settings.
10) Changes to this notice
If we materially change cookies or vendors (e.g., adding new AI analytics or advertising partners), we'll update this page and (where required) ask for your consent again.
11) Contact
Questions about this notice or your choices? [email protected]
Last updated: September 1, 2025